Job interview tips: Convince employer you're fit for them, Thursday 21 July 2011 10.00 BST

Be prepared to convince the employer you're perfect for them: Preparation for the big day is essential and key to this is knowing yourself and knowing the company. Before the interview, take the time to re-read your application and CV and identify what it is about you that makes you a great potential employee. Convince the employer that you are not just another job seeker by pinpointing the gems in your experience and creating a clear match between your goals and the employers goals.

Sarah Nicholson is a careers adviser at Bath Spa University

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